CBRL insider trading — Cracker Barrel Old Country Store, Inc
Over the last 90 days, insiders at Cracker Barrel Old Country Store, Inc (CBRL) made 0 open-market purchases worth $0 and 1 open-market sale worth $182K, making them net sellers by $182K. The largest sale was by Roberts Donna (SVP, Chief HR Officer), who sold 3,500 shares for $182K on Oct 1, 2026.
Updated Oct 16, 2026.
Recent CBRL insider transactions
Every Form 4 filed by Cracker Barrel Old Country Store, Inc officers, directors and 10% owners in the last 90 days, newest first. P = open-market purchase, S = open-market sale; other codes are awards, option exercises, tax withholding or gifts.
| Trade date | Insider | Role | Type | Ownership | Shares | Price | Value | Filing |
|---|---|---|---|---|---|---|---|---|
| Sep 18, 2026 | Hoffmeister Bruce | SVP, Chief Information Officer | A · Grant/award | Direct | 16,261 | — | — | Form 4 |
| Oct 1, 2026 | Roberts Donna | SVP, Chief HR Officer | S · Sale | Direct | 3,500 | $52.08 | $182K | Form 4 |
| Sep 30, 2026 | Roberts Donna | SVP, Chief HR Officer | M · Option exercise | Direct | 788 | — | — | Form 4 |
| Sep 30, 2026 | Roberts Donna | SVP, Chief HR Officer | F · Tax withholding | Direct | 4,527 | $52.62 | $238K | Form 4 |
| Sep 30, 2026 | Pommells Craig | SVP & CFO | M · Option exercise | Direct | 1,961 | — | — | Form 4 |
| Sep 30, 2026 | Pommells Craig | SVP & CFO | F · Tax withholding | Direct | 7,618 | $52.62 | $401K | Form 4 |
| Sep 30, 2026 | Masino Julie D. | CEO | M · Option exercise | Direct | 6,922 | — | — | Form 4 |
| Sep 30, 2026 | Masino Julie D. | CEO | F · Tax withholding | Direct | 19,912 | $52.62 | $1.05M | Form 4 |
| Sep 30, 2026 | Spurgin Jim Mark | SVP Chief Supply Chain Officer | M · Option exercise | Direct | 484 | — | — | Form 4 |
| Sep 30, 2026 | Spurgin Jim Mark | SVP Chief Supply Chain Officer | F · Tax withholding | Direct | 937 | $52.62 | $49K | Form 4 |
| Sep 30, 2026 | Hoffmeister Bruce | SVP, Chief Information Officer | M · Option exercise | Direct | 663 | — | — | Form 4 |
| Sep 30, 2026 | Hoffmeister Bruce | SVP, Chief Information Officer | F · Tax withholding | Direct | 1,287 | $52.62 | $68K | Form 4 |
| Sep 30, 2026 | Hisel Doug | SVP, Store Operations | M · Option exercise | Direct | 154 | — | — | Form 4 |
| Sep 30, 2026 | Hisel Doug | SVP, Store Operations | F · Tax withholding | Direct | 385 | $52.62 | $20K | Form 4 |
| Sep 30, 2026 | Moore Sarah O. | SVP & Chief Marketing Officer | F · Tax withholding | Direct | 597 | $52.62 | $31K | Form 4 |
| Sep 18, 2026 | Crawford Chad | SVP, Culinary & Menu Strategy | A · Grant/award | Direct | 8,015 | — | — | Form 4 |
| Sep 18, 2026 | Spurgin Jim Mark | SVP Chief Supply Chain Officer | A · Grant/award | Direct | 4,244 | — | — | Form 4 |
| Sep 18, 2026 | Lankford Jennifer | SVP and General Counsel | A · Grant/award | Direct | 3,728 | — | — | Form 4 |
| Sep 18, 2026 | Hager Heather | SVP, Retail | A · Grant/award | Direct | 3,728 | — | — | Form 4 |
| Sep 18, 2026 | Hisel Doug | SVP, Store Operations | A · Grant/award | Direct | 3,883 | — | — | Form 4 |
| Sep 18, 2026 | Roberts Donna | SVP, Chief HR Officer | A · Grant/award | Direct | 28,317 | — | — | Form 4 |
| Sep 18, 2026 | Pommells Craig | SVP & CFO | A · Grant/award | Direct | 12,261 | — | — | Form 4 |
| Sep 18, 2026 | Moore Sarah O. | SVP & Chief Marketing Officer | A · Grant/award | Direct | 3,772 | — | — | Form 4 |
| Sep 18, 2026 | Deno David J. | President and CEO | A · Grant/award | Direct | 39,946 | — | — | Form 4 |
| Aug 10, 2026 | Deno David J. | President and CEO | A · Grant/award | Direct | 3,565 | — | — | Form 4 |
| Aug 7, 2026 | Masino Julie D. | CEO | F · Tax withholding | Direct | 688 | $57.79 | $40K | Form 4 |
| Jul 30, 2026 | Hisel Doug | SVP, Store Operations | A · Grant/award | Direct | 17,519 | — | — | Form 4 |
CBRL insider trading FAQ
Are insiders buying CBRL stock?
Not on the open market. In the last 90 days, Cracker Barrel Old Country Store, Inc insiders made no open-market purchases, and 1 open-market sale totaling $182K. Purchases with the insider's own money are generally seen as a stronger signal than sales, which happen for many reasons (taxes, diversification, planned 10b5-1 sales).
Who are the insiders trading CBRL?
Recent sellers: Roberts Donna.
Where does CBRL insider trading data come from?
Every transaction comes from SEC Form 4 filings on EDGAR. Company officers, directors and 10% owners must file a Form 4 within two business days of buying or selling. InsiderBolt reads these filings directly from the SEC.
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Insider trading data is for informational purposes only and is not investment advice. Filings can be amended; always confirm details on SEC EDGAR.