LFVN insider trading — Lifevantage Corp
Over the last 90 days, insiders at Lifevantage Corp (LFVN) made 0 open-market purchases worth $0 and 2 open-market sales worth $56K, making them net sellers by $56K. The largest sale was by Cunningham Kristen (Chief Sales Officer), who sold 8,901 shares for $55K on Sep 14, 2026.
Updated Oct 16, 2026.
Recent LFVN insider transactions
Every Form 4 filed by Lifevantage Corp officers, directors and 10% owners in the last 90 days, newest first. P = open-market purchase, S = open-market sale; other codes are awards, option exercises, tax withholding or gifts.
| Trade date | Insider | Role | Type | Ownership | Shares | Price | Value | Filing |
|---|---|---|---|---|---|---|---|---|
| Oct 7, 2026 | Cunningham Kristen | Chief Sales Officer | A · Grant/award | Direct | 32,850 | — | — | Form 4 |
| Oct 7, 2026 | Aure Carl | Chief Financial Officer | A · Grant/award | Direct | 35,749 | — | — | Form 4 |
| Oct 7, 2026 | Moorehead Terrence | President and CEO | A · Grant/award | Direct | 193,237 | — | — | Form 4 |
| Oct 1, 2026 | Aure Carl | Chief Financial Officer | F · Tax withholding | Direct | 460 | $6.24 | $3K | Form 4 |
| Oct 1, 2026 | Cunningham Kristen | Chief Sales Officer | F · Tax withholding | Direct | 637 | $6.24 | $4K | Form 4 |
| Sep 15, 2026 | Lewis Darwin | Director | P · Purchase · 10b5-1 | Direct | 976 | $6.22 | $6K | Form 4 |
| Sep 10, 2026 | Aure Carl | Chief Financial Officer | F · Tax withholding | Direct | 1,869 | $6.37 | $12K | Form 4 |
| Sep 14, 2026 | Cunningham Kristen | Chief Sales Officer | S · Sale | Direct | 8,901 | $6.18 | $55K | Form 4 |
| Sep 11, 2026 | Cunningham Kristen | Chief Sales Officer | S · Sale | Direct | 100 | $6.41 | $641 | Form 4 |
| Sep 10, 2026 | Cunningham Kristen | Chief Sales Officer | F · Tax withholding | Direct | 2,254 | $6.37 | $14K | Form 4 |
| Aug 6, 2026 | Moorehead Terrence | President and CEO | A · Grant/award | Direct | 308,642 | — | — | Form 4 |
LFVN insider trading FAQ
Are insiders buying LFVN stock?
Not on the open market. In the last 90 days, Lifevantage Corp insiders made no open-market purchases, and 2 open-market sales totaling $56K. Purchases with the insider's own money are generally seen as a stronger signal than sales, which happen for many reasons (taxes, diversification, planned 10b5-1 sales).
Who are the insiders trading LFVN?
Recent sellers: Cunningham Kristen.
Where does LFVN insider trading data come from?
Every transaction comes from SEC Form 4 filings on EDGAR. Company officers, directors and 10% owners must file a Form 4 within two business days of buying or selling. InsiderBolt reads these filings directly from the SEC.
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Insider trading data is for informational purposes only and is not investment advice. Filings can be amended; always confirm details on SEC EDGAR.